{"title":"Hair Treatment Serum \u0026 Products","description":"","products":[{"product_id":"igk-color-depositing-hair-mask-tarantino-red","title":"IGK Color Depositing Hair Mask","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e A multi-benefit color-depositing and conditioning hair mask that enhances color intensity, dimension, hydration and shine. Get an instant shade upgrade + nourished strands with this 1-step color-depositing, conditioning hair mask semi-permanent IGK shades, from natural to fun.\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"A La Plage","offer_id":40693855715351,"sku":"810021402475","price":32.0,"currency_code":"USD","in_stock":true},{"title":"Honey Please","offer_id":40693855649815,"sku":"810021402369","price":32.0,"currency_code":"USD","in_stock":true},{"title":"Brown Bella","offer_id":40693855617047,"sku":"810021402291","price":32.0,"currency_code":"USD","in_stock":true},{"title":"Electric Bronze","offer_id":40693855682583,"sku":"810021402314","price":32.0,"currency_code":"USD","in_stock":true},{"title":"On The Money","offer_id":40693855584279,"sku":"810021402406","price":32.0,"currency_code":"USD","in_stock":true},{"title":"Pitch Black","offer_id":40693855748119,"sku":"810021402376","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/otm.jpg?v=1698167466"},{"product_id":"igk-crybaby-anti-frizz-serum","title":"IGK Crybaby Smoothing and Finishing Serum","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eInspired by skincare technology, serum-in-oil formula absorbs into the hair instead of sitting on top of it for a weightless, non-greasy feel. IGK Crybaby eliminates frizz, smooths, softens, and adds shine.  Coconut oil nourishes while antioxidant-rich prickly pear cactus extract adds color dimension and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eSafe for all hair types including color treated hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul class=\"Modal-list\"\u003e\u003c\/ul\u003e\n\u003cul class=\"c-small-font c-margin-bottom-4v bullets-section\" data-auto=\"product-description-bullets\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40656860905495,"sku":"810021403502","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/crybaby.png?v=1696354744"},{"product_id":"igk-direct-flight-dry-shampoo","title":"IGK Direct Flight Dry Shampoo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eGive your hair a heat-free volume and texture boost with this multi-tasking, oil-absorbing matcha dry shampoo. Turmeric lightly cleanses while charcoal powder lifts dirt and buildup for a medium cleanse that revives and refreshes your style.\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40656866803735,"sku":"810021404295","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkdryshampoo.png?v=1696356421"},{"product_id":"igk-expensive-glaze-clear-gloss-top-coat","title":"IGK Expensive Glaze Clear Gloss Top Coat","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eLike a topcoat for nails, this UV protecting glaze instantly forms to hair, creating a transparent, weightless shield that adds intense color depth and dimension and prism-like shine. IGK Expensive nourishes, strengthens and softens hair after the wear of color treatments. Seals the cuticle to prevent color fading and damage from heat tools, leaving your hair looking Expensive AF.\u003c\/span\u003e\u003c\/p\u003e\n\u003col\u003e\u003c\/ol\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40656872669207,"sku":"810021403540","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkexpensiveglaze.png?v=1696357669"},{"product_id":"igk-antisocial-overnight-bond-building-dry-hair-mask","title":"IGK Antisocial Overnight Bond-Building Dry Hair Mask","description":"\u003cp data-mce-fragment=\"1\"\u003eTime-release dry overnight hair treatment mask uses first of its kind leave-in bond-building technology and vegan silk extract to repair and soften hair without mess or residue. No need to wash or re-style.\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40656894885911,"sku":"810021403434","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkantisocialhairmask.png?v=1696435721"},{"product_id":"igk-beach-club-bouncy-blowout-cream","title":"IGK Beach Club Bouncy Blowout Cream","description":"\u003cp data-mce-fragment=\"1\"\u003eA lightweight blowout cream that creates full-bodied volume and bouncy movement with style memory, while protecting against heat and humidity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis salon-worthy lightweight hair blowout cream and heat protectant creates body and volume with style memory, allowing your blowouts to last even longer (hello second-day-hair). The silicone-free formula in this lightweight bouncy hair product allows your hair to move when you move.\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658182045719,"sku":"810021403465","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkbounceclub.png?v=1696439761"},{"product_id":"igk-beach-club-volumizing-texture-spray","title":"IGK Beach Club Touchable Texture Spray","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eWant that surf-and-sand kind of hair? This salt free volumizing texture spray that gives you beachy waves and volume without drying out your hair, breakthrough beach hair spray delivers that salty, windswept look in seconds without heaviness, stickiness or drying. \u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658236407831,"sku":"810021404332","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkbeacjclubvolumespary.png?v=1696442453"},{"product_id":"copy-of-igk-beach-club-volumizing-texture-spray","title":"IGK Beach Club Volumizing Texture Spray-Travel Size","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eWant that surf-and-sand kind of hair? This salt free volumizing texture spray that gives you beachy waves and volume without drying out your hair, breakthrough beach hair spray delivers that salty, windswept look in seconds without heaviness, stickiness or drying. \u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658256658455,"sku":"810021404349","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkbeachclubspraytravelsize.png?v=1696442884"},{"product_id":"igk-best-life-nourishing-hair-oil","title":"IGK Best Life Nourishing Hair Oil","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA 100% plant-based and silicone-free hair oil designed to support ultimate hair health. This hair oil delivers hydration that absorbs deeply into the hair, restoring softness, smoothness, strength and shine without ever weighing down the hair or adding residue. Multi-functional and highly versatile, this oil can be used on damp or dry hair, pre-blow dry, or even cocktail with styling creams and pastels for a boost of nutrition — depending on your preference.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658261344279,"sku":"810021403496","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkbestlifeoil.png?v=1696444607"},{"product_id":"igk-rich-kid-coconut-oil-air-dry-styler","title":"IGK Rich Kid Coconut Oil Air-Dry Styler","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIGK Rich Kid coconut oil-infused gel is the foundation in creating the hydrated, lived in, undone hair of right now. Inspired by the international jet set kids, Rich Kid's moisturizing properties give you the hair you've always wanted.\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658270912535,"sku":"810021403762","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkrichkid.png?v=1696446437"},{"product_id":"igk-jet-lag-invisible-dry-shampoo-travel-size","title":"IGK Jet Lag Invisible Dry Shampoo-Travel Size","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eYou want your hair to stand out, not your styling products, and this truly invisible, revolutionary formula blends into hair without leaving a trace of residue. Designed to boost volume and body while leaving tousled, touchable texture, IGK Jet Lag invisible dry shampoo leaves you runway ready, no matter how many time zones you cross.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40658983583767,"sku":"810021403687","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkjetlagdryshampoo.png?v=1696522336"},{"product_id":"igk-mistress-hydrating-hair-balm","title":"IGK Mistress Hydrating Hair Balm","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eBe the one they envy. This innovative leave-in conditioning balm melts into lengths and instantly boosts hair hydration. IGK Mistress features a feather-light formula that detangles and smooths hair, leaving desirable radiance and workability.\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659023167511,"sku":"810021403724","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKMistressHydratingHairBalm.png?v=1696524710"},{"product_id":"copy-of-igk-mistress-hydrating-hair-balm","title":"IGK Mistress Hydrating Hair Balm - Travel Size","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eBe the one they envy. This innovative leave-in conditioning balm melts into lengths and instantly boosts hair hydration. IGK Mistress features a feather-light formula that detangles and smooths hair, leaving desirable radiance and workability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659035848727,"sku":"810021403892","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkmistresstravel.png?v=1696525285"},{"product_id":"igk-class-of-93-curl-perfecting-whipped-cream","title":"IGK Class Of 93' Curl Perfecting Whipped Cream","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis concentrated, silicone-free whipped curl cream functions as a rich nourishing leave-in conditioner and curl defining styler. The decadently dense, marshmallowy texture instantly melts into curls, delivering intense moisture, effortless detangling, enhanced curl definition and touchable softness for all curl types and textures.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659071565847,"sku":"810021403328","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKClassOf93_CurlPerfectingWhippedCream.png?v=1696529086"},{"product_id":"igk-good-spin-flexible-curl-defining-gelee","title":"IGK Good Spin Flexible Curl Defining Gelée","description":"\u003cp data-mce-fragment=\"1\"\u003eThis hydrating, silicone-free styling gel defines curls and provides 72 hour frizz control*. This modern, oil-infused formula features a frizz-blocking barrier that provides a flexible hold to curls without crunch or residue. Lightweight, nourishing formula locks in moisture and keeps curls defined while maintaining bounce and movement.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e*based on clinical study\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659075989527,"sku":"810021403335","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKGoodSpinFlexibleCurlDefiningGelee.png?v=1696530337"},{"product_id":"igk-good-behavior-4-in-1-prep-spray","title":"IGK Good Behavior 4-In-1 Prep Spray","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis multi-tasking hair prep spray is the first step in any hair routine. It gently detangles, controls frizz for up to 24 hours, protects against heat and adds shine. Its weightless formula primes the hair for any styler—leaving it smooth, shiny and frizz-free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"c-small-font c-margin-bottom-4v bullets-section\" data-auto=\"product-description-bullets\"\u003e\u003c\/ul\u003e\n\u003ch4\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659094437911,"sku":"810021403649","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/goodbehaviour.jpg?v=1702070923"},{"product_id":"copy-of-igk-good-behavior-4-in-1-prep-spray","title":"IGK Good Behavior 4-In-1 Prep Spray-Travel Size","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis multi-tasking hair prep spray is the first step in any hair routine. It gently detangles, controls frizz for up to 24 hours, protects against heat and adds shine. Its weightless formula primes the hair for any styler—leaving it smooth, shiny and frizz-free.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul class=\"c-small-font c-margin-bottom-4v bullets-section\" data-auto=\"product-description-bullets\"\u003e\n\u003cli\u003e24-hour frizz control\u003c\/li\u003e\n\u003cli\u003e450-degree heat protection\u003c\/li\u003e\n\u003cli\u003eInstantly detangles and adds shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eDirections:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eApply evenly to damp, clean hair before your styler\u003c\/li\u003e\n\u003cli\u003eComb through\u003c\/li\u003e\n\u003cli\u003eBlow dry or style as desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eTIP:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eFor the perfect frizz-free blowout that lasts, apply Good Behavior Spirulina Protein Smoothing Spray (sold separately).\u003c\/p\u003e\n\u003ch4\u003eActive Ingredients:\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\n\u003cli\u003e\n\u003cem\u003eSPIRULINA PROTEIN-\u003c\/em\u003eStrengthens and nourishes hair\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003eCOCONUT OIL-\u003c\/em\u003eEnhances shine and delivers an easy slip for detangling without breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659118653463,"sku":"810021403632","price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKGoodBehavior4-In-1PrepSpray-TravelSize.png?v=1696532043"},{"product_id":"igk-big-time-volume-thickening-mousse","title":"IGK Big Time Volume \u0026 Thickening Mousse","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis volumizing and thickening blow dry mousse delivers soft, flexible body and bounce to the hair for fuller results. It’s lightweight formula provides density without weighing the hair down or leaving it dry or sticky.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eIn a consumer perception study,\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% agree their hair instantly appeared twice as full.\u003c\/li\u003e\n\u003cli\u003e100% agree their hair had volume \/ thickness \/ fullness that is flexible and moveable.\u003c\/li\u003e\n\u003cli\u003e100% agree their hair had healthy-looking fullness \/ thickness \/ volume after using this product.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\n\u003cli\u003e\n\u003cem\u003eNORDIC COTTON-\u003c\/em\u003eDelivers weightless body\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003ePLANT PROTEIN COMPLEX-\u003c\/em\u003eNourishes and plumps the hair for a soft and airy look, without the stiffness\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659123699735,"sku":"810021403519","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKBigTimeVolume_ThickeningMousse.png?v=1696532985"},{"product_id":"igk-blonde-pop-purple-toning-conditioner","title":"IGK Blonde Pop Purple Toning Conditioner","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA purple toning, blonde-enhancing conditioner instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing conditioner. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter, more vibrant look. Boosted with violet pigment, purple rice, and moisture-rich squalane to restore essential moisture, brilliance, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659133071383,"sku":"810021403243","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKBlondePopPurpleToningConditioner.png?v=1696534270"},{"product_id":"copy-of-igk-blonde-pop-purple-toning-conditioner","title":"IGK Blonde Pop Purple Toning Shampoo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA purple toning, blonde-enhancing shampoo instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing shampoo. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter, more vibrant look. Boosted with violet pigment, purple rice, and moisture-rich squalane to restore essential moisture, brilliance, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul class=\"c-small-font c-margin-bottom-4v bullets-section\" data-auto=\"product-description-bullets\"\u003e\n\u003cli\u003e7x reduced brassiness,* brighter shade, moisturized strands, 450°F heat protection\u003c\/li\u003e\n\u003cli\u003eSoftens, strengthens, hydrates, adds shine\u003c\/li\u003e\n\u003cli\u003eSqualane infused to help restore moisture, brilliance and shine\u003c\/li\u003e\n\u003cli\u003eUltra-clean formula\u003c\/li\u003e\n\u003cli\u003eSafe for color treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eDirections:\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eApply to wet hair, wait 3 minutes, rinse\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eActive Ingredients:\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\n\u003cli\u003e\n\u003cem\u003eVIOLET PIGMENT-\u003c\/em\u003eViolet pigment and botanical extracts that brighten, reversing brassiness and dull tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003eSQUALANE-\u003c\/em\u003eSuper emollient, rehydrates hair, replenishes moisture balance\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003ePURPLE RICE-\u003c\/em\u003eConditions the hair and enhances shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659135070231,"sku":"810021403250","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKBlondePopPurpleToningShampoo.png?v=1696534667"},{"product_id":"igk-l-a-blonde-purple-toning-treatment-spray","title":"IGK L.A. Blonde Purple Toning Treatment Spray","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA purple toning leave-in treatment that instantly neutralizes brass and brightens blonde. Lightweight formula restores hydration and provides 450°F heat protection.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659717652503,"sku":"810021403267","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/lapurpleshampoo.png?v=1696608978"},{"product_id":"igk-good-behavior-ultra-smooth-shampoo","title":"IGK Good Behavior Ultra Smooth Shampoo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAn instantly smoothing shampoo with Frizz-Blocking Barrier technology to fight frizz before it forms, for hair that’s 5X smoother* after just 1 use. The oil-rich formula deeply nourishes, adds shine and silkiness, perfect for any frizz-free look, curly or straight!\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659727286295,"sku":"810021401805","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkgbshampoo.png?v=1696610996"},{"product_id":"igk-good-behavior-ultra-smooth-conditioner","title":"IGK Good Behavior Ultra Smooth Conditioner","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eAn instantly smoothing conditioner with Frizz-Blocking Barrier technology to fight frizz before it forms, for hair that’s 5X smoother* after just 1 use. The oil-rich formula deeply nourishes, adds shine and silkiness, perfect for any frizz-free look, curly or straight!\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659730399255,"sku":"810021401812","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igksmoothcond.png?v=1696611492"},{"product_id":"igk-blonde-pop-purple-toning-shampoo-jumbo","title":"IGK Blonde Pop Purple Toning Shampoo-Jumbo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA purple toning, blonde-enhancing shampoo instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing shampoo. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter, more vibrant look. Boosted with violet pigment, purple rice, and moisture-rich squalane to restore essential moisture, brilliance, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"c-small-font c-margin-bottom-4v bullets-section\" data-auto=\"product-description-bullets\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659732791319,"sku":"810021403274","price":96.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/blondepopjumbo.png?v=1696612218"},{"product_id":"copy-of-igk-blonde-pop-purple-toning-conditioner-jumbo","title":"IGK Blonde Pop Purple Toning Conditioner-Jumbo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA purple toning, blonde-enhancing conditioner instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing shampoo. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter, more vibrant look. Boosted with violet pigment, purple rice, and moisture-rich squalane to restore essential moisture, brilliance, and shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul data-auto=\"product-description-bullets\" class=\"c-small-font c-margin-bottom-4v bullets-section\"\u003e\n\u003cli\u003e7x reduced brassiness,* brighter shade, moisturized strands, 450°F heat protection\u003c\/li\u003e\n\u003cli\u003eSoftens, strengthens, hydrates, adds shine\u003c\/li\u003e\n\u003cli\u003eSqualane infused to help restore moisture, brilliance and shine\u003c\/li\u003e\n\u003cli\u003eUltra-clean formula\u003c\/li\u003e\n\u003cli\u003eSafe for color treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eDirections:\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eApply to wet hair, wait 3 minutes, rinse\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eActive Ingredients:\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\n\u003cli\u003e\n\u003cem\u003eVIOLET PIGMENT-\u003c\/em\u003eViolet pigment and botanical extracts that brighten, reversing brassiness and dull tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003eSQUALANE-\u003c\/em\u003eSuper emollient, rehydrates hair, replenishes moisture balance\u003c\/li\u003e\n\u003cli\u003e\n\u003cem\u003ePURPLE RICE-\u003c\/em\u003eConditions the hair and enhances shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659734102039,"sku":"810021403281","price":96.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkblondepopjumboc.png?v=1696612749"},{"product_id":"igk-good-behavior-spirulina-protein-smoothing-blowout-balm","title":"IGK Good Behavior Spirulina Protein Smoothing Blowout Balm","description":"\u003cp data-mce-fragment=\"1\"\u003eThis heat-activated, super-smoothing transformative formula starts as a thick cream and melts immediately into hair when blow-drying, giving lasting sleekness and shine without feeling heavy or weighed down while also promoting hair health.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e100% agree my hair looks like I got a keratin treatment at a salon immediately after use.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e100% agree my hair looks as smooth as it does after a keratin treatment immediately after use.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e100% agree this product mimics the effect of getting a keratin treatment at a salon immediately after use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659737378839,"sku":"810021401027","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKgoodbehaviorsmoothing.png?v=1696613812"},{"product_id":"igk-first-class-detoxifying-charcoal-shampoo","title":"IGK First Class Detoxifying Dry Charcoal Shampoo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis deep cleansing shampoo gently removes impurities without stripping or drying hair out. Charcoal gently detoxifies, removing build-up and color-dulling residues from dry shampoos, styling products, chlorine, hard water and pollution. Witch Hazel and Tea Tree Oil soothe the scalp.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659772276759,"sku":"810021404363","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkfirstclass.png?v=1696616765"},{"product_id":"igk-cash-in-instant-repair-serum","title":"IGK Cash In Instant Repair Serum","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eSignificantly reduce breakage and repair damage at the source with this high-powered restorative serum. Boosted with clean, clinically-proven Vegan Silk and Biomimetic Bond-Building Technology to reduce breakage and increase strength from the inside out. A highly-concentrated, silicone-free serum that provides 11x softer* strands, with 88% split end sealing and 450ˇF degree heat protection\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659787317271,"sku":"810021403144-2","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKCASHIN.png?v=1696619840"},{"product_id":"igk-legendary-dream-hair-conditioner","title":"IGK Legendary Dream Hair Conditioner","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA multi-benefit, lightweight conditioner that nourishes and adds shine while sealing in moisture, keeping hair smooth, soft and bouncy. This hair perfecting conditioner gives you the hair you’ve always dreamed of. Suitable for all hair types, this multi-tasking, lightweight formula delivers healthier-looking hair providing hydration, shine and bounce while sealing in moisture to keep strands soft, and smooth.\u003c\/span\u003e\u003c\/p\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659807469591,"sku":"810021403700","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/legendaryresized.png?v=1696621365"},{"product_id":"igk-legendary-dream-hair-shampoo","title":"IGK Legendary Dream Hair Shampoo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA multi-benefit, lightweight shampoo that nourishes and adds shine while sealing in moisture, keeping hair smooth, soft and bouncy. This hair perfecting conditioner gives you the hair you’ve always dreamed of. Suitable for all hair types, this multi-tasking, lightweight formula delivers healthier-looking hair providing hydration, shine and bounce while sealing in moisture to keep strands soft, and smooth.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40659814285335,"sku":"810021403717","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/IGKLEGENDARY.png?v=1696872136"},{"product_id":"igk-mixed-feelings-leave-in-blonde-toning-drops","title":"IGK Mixed Feelings Leave-In Blonde Toning Drops","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eTurn your favorite hair product into a custom-mixed toner to banish brassiness and keep blonde, silver, or violet shades true. 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Suitable for all hair types, this multi-tasking, lightweight formula delivers healthier-looking hair providing hydration, shine and bounce while sealing in moisture to keep strands soft, and smooth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40665101107223,"sku":"810021403908","price":96.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkjumboleg.png?v=1696877323"},{"product_id":"igk-legendary-dream-hair-shampoo-jumbo","title":"IGK Legendary Dream Hair Shampoo-Jumbo","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA multi-benefit, lightweight shampoo that nourishes and adds shine while sealing in moisture, keeping hair smooth, soft and bouncy. This hair perfecting conditioner gives you the hair you’ve always dreamed of. Suitable for all hair types, this multi-tasking, lightweight formula delivers healthier-looking hair providing hydration, shine and bounce while sealing in moisture to keep strands soft, and smooth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003ch4\u003e\u003c\/h4\u003e\n\u003cul class=\"ImageWithRichText-textContainer-listItem\"\u003e\u003c\/ul\u003e","brand":"IGK Hair","offers":[{"title":"Default Title","offer_id":40665106415639,"sku":"810021403915","price":96.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/igkshampoojumbo.png?v=1696877928"},{"product_id":"igk-pick-me-up-maximum-lift-root-boost-spray","title":"IGK Pick Me Up Maximum Lift Root Boost Spray","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA root boosting spray that provides 2x instant root lift and 72-hour volume. 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It gently dissolves daily build-up while filling in cracks of damage to leave all hair types, moisturized, soft, and supple. Formulated with our first-of-its-kind Alpha Keratin 60ku®, this shampoo behaves like a high-powered treatment product that deposits pure, human keratin protein directly into the hair. It fills in cracks in the cuticle to heal hair and repair damage from heat, chemicals, and color treatment. Color-safe\u003cspan class=\"virtue-more-content\"\u003e, paraben-free, gluten-free. Vegan.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"main-text\"\u003e\u003cspan class=\"italic\"\u003e* Results\u003cspan\u003e reported by consumer perception study of 42 women who used Virtue Recovery shampoo and conditioner for 2 weeks (10 uses). \u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e97% \u003c\/span\u003esaid hair felt immediately softer\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e97% \u003c\/span\u003efelt hair was less damaged\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e91% \u003c\/span\u003efelt hair was more manageable\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"8 oz","offer_id":43115635867671,"sku":"025848324","price":44.0,"currency_code":"USD","in_stock":true},{"title":"2 oz","offer_id":43115635900439,"sku":"025848325","price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/virtue-recovery-shampoo.jpg?v=1747079079"},{"product_id":"virtue-recovery-conditioner","title":"Virtue Recovery Conditioner","description":"\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\"\u003e\n\u003cp\u003e\u003cspan\u003eVirtue Labs Recovery Conditioner is a rich, luxurious conditioner that repairs damaged hair. It reconstructs frayed cuticles and brittle ends, infusing hair with softness, shine, and manageability. Formulated with the first-of-its-kind Alpha Keratin 60ku®, this conditioner behaves like a high-powered treatment product that deposits pure, human keratin protein directly into the hair. It fills in cracks in the cuticle to heal hair and repair damage from heat, chemicals, and color treatment. Color-\u003c\/span\u003e\u003cspan class=\"virtue-more-content\"\u003esafe, paraben-free, gluten-free. Vegan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"main-text\"\u003e\u003cspan class=\"italic\"\u003e* Results\u003cspan\u003e reported by consumer perception study of 42 women who used Virtue Recovery shampoo and conditioner for 2 weeks (10 uses). \u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e97% \u003c\/span\u003esaid hair felt immediately softer\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e97% \u003c\/span\u003efelt hair was less damaged\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e\u003cspan class=\"precent\"\u003e91% \u003c\/span\u003efelt hair was more manageable\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"6.7 oz","offer_id":43116143050775,"sku":"025978","price":44.0,"currency_code":"USD","in_stock":true},{"title":"2 oz","offer_id":43116143083543,"sku":"025979","price":44.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/virtue-recovery-conditioner.jpg?v=1747079151"},{"product_id":"virtue-recovery-damage-reverse-hair-serum","title":"Virtue Recovery Damage Reverse Hair Serum","description":"\u003cp\u003e\u003cspan\u003eMeet the leave-in treatment that instantly repairs and forever protects. Named as one of TIME’s Best Inventions of 2024, this new product revolutionizes hair repair by not only instantly repairing existing damage, but fighting future damage. Packed with the highest percentage of our hair-identical protein, Alpha Keratin 60ku\u003c\/span\u003e\u003csup\u003e®\u003c\/sup\u003e\u003cspan\u003e, this wonder-working miracle serum instantly repairs the severed bonds that give hair its strength, naturally restores damaged peptides to give hair elasticity, and refills each strand with keratin to smooth, soften, and protect from future harm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"main-text\"\u003e*In an independent clinical study, with continued use, Virtue Damage Reverse™ Serum has shown consistent improvement in strand resilience to guard against future damage:\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003e98% of split ends repaired instantly (after just one use).\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003eProvides cuticle-to-cortex hair repair.\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003eHair is instantly more resistant to breakage.\u003c\/p\u003e\n\u003cp class=\"precent-text\"\u003eFights future damage.\u003c\/p\u003e\n\u003cp class=\"info-text\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41669333778455,"sku":"027309","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/r_damagereverseserum_silo_timeaward_1.jpg?v=1739558519"},{"product_id":"virute-curl-leave-in-butter","title":"Virtue Curl Leave-In Butter","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eEnhances \/ Nourishes \/ Shines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp class=\"p1\"\u003eVirtue\u003cspan class=\"s1\"\u003e®\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003eCurl Leave-In Butter is a leave-in cream rich in reparative proteins and emollients to infuse hair with hydration, help neutralize frizz, and guard against heat and humidity. Simultaneously, Alpha Keratin 60ku\u003cspan class=\"s1\"\u003e®\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003ehelps to repair cracks and splits, leaving curls stronger, softer, and full of shine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41669401116695,"sku":"025244","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/curlmask.png?v=1726673379"},{"product_id":"virtue-texturizing-spray","title":"Virtue Create  Texturizing Spray","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eVolumizes \/ Adds Texture \/ Shines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp\u003e\u003cspan\u003eFormulated with our revolutionary Alpha Keratin 60ku\u003csup\u003e®\u003c\/sup\u003e protein, \u003c\/span\u003e\u003cspan\u003eVirtue\u003csup\u003e®\u003c\/sup\u003e Texturizing Spray\u003c\/span\u003e\u003cspan\u003e delivers lustrous, healthy shine while infusing hair with immediate, flexible, and buildable texture. It helps to protect against UV damage and keep hair looking its healthiest. Color-safe, paraben-free, gluten-free, vegan.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41671561445399,"sku":"025633","price":47.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/texturizingspray.png?v=1726683133"},{"product_id":"virtue-6-in-1-styler","title":"Virtue Create 6-in-1 Styler","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eShines \/ Texturizes \/ Protects\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp\u003e\u003cspan\u003ePowered by our revolutionary Alpha Keratin 60ku\u003csup\u003e®\u003c\/sup\u003e protein, Virtue\u003csup\u003e®\u003c\/sup\u003e 6-in-1 Styler is the ultimate multitasking product—a frizz-fighter, bounce-builder, style-setter and shine-booster all in one. This lightweight formula blends seamlessly into hair \u003c\/span\u003e\u003cspan\u003ewithout a trace, works for every hair type, and is the perfect go-to for second-day hair and achieving that “done undone” finish. Color-safe, paraben-free, gluten-free, vegan.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Full Size 4 oz","offer_id":42356615544855,"sku":"021406","price":38.0,"currency_code":"USD","in_stock":true},{"title":"Travel Size 2 oz","offer_id":42356615577623,"sku":"021407","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/6-in-1_styleer.png?v=1726684084"},{"product_id":"virtue-frizz-block™-smoothing-spray","title":"Virtue Frizz Block™ Smoothing Spray","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eControls \/ De-Frizzes \/ Protects\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp\u003eOur proprietary Alpha Keratin 60ku® instantly fills and seals cracked cuticles while featherweight polymers and lipids hover above, repelling air-born humidity. This lightweight, milky mist is alcohol free, so it won’t create build-up or dry out hair, and it’s heat protective up to 450 degrees, leaving hair healthy, silky-soft, and free of frizz for days.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41671579271191,"sku":"025961","price":46.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/frizzxblockspary.png?v=1726683167"},{"product_id":"virtue-flourish-mask-for-thinning-hair","title":"Virtue Flourish Mask for Thinning Hair","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eHydrates \/ Strengthens \/ Thickens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp class=\"p1\"\u003eThe Flourish\u003cspan class=\"s1\"\u003e®\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003eMask for Thinning Hair is a whipped and creamy yet weightless treatment formulated for a range of thinning textures. It strengthens strands and supports healthy hair growth—all while hydrating to leave hair shiny and silky-soft while you grow more.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41671620689943,"sku":"98787656342","price":70.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/virtue-flourish_mask_fullsize_5oz.jpg?v=1753297504"},{"product_id":"virtue-2","title":"Virtue Flourish Brow Density Booster","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eNourishes \/ Thickens \/ Strengthens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cp\u003e\u003cspan\u003eA thickening, brow-boosting serum that borrows the best growth-supporting ingredients from our award-winning hair Density Booster, including our patented Alpha Keratin 60ku Clinical® protein, plus stimulating plant-based extracts and high-performing peptides for fuller, lusher, healthier brows and fewer uneven patches. \u003c\/span\u003e\u003cspan\u003eDermatologist tested. Non-Irritating.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Default Title","offer_id":41671646216215,"sku":"25468687998","price":80.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/vistuebrows.png?v=1726684601"},{"product_id":"virtue-restorative-treatment-mask-copy","title":"Virtue Restorative Treatment Mask","description":"\u003cul class=\"products-grid__product__tags\"\u003e\n\u003cli class=\"products-grid__product__tag\"\u003eRebuilds \/ Strengthens \/ Silkens\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\" itemprop=\"description\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"615D74E8158DD\" data-element=\"inner\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\n\u003cdiv data-decoded=\"true\" data-pb-style=\"615D74E8158EF\" data-element=\"main\" data-appearance=\"default\" data-content-type=\"html\"\u003eInfused with our exclusive complex that includes Alpha Keratin 60ku\u003csup\u003e®\u003c\/sup\u003e, Virtue\u003csup\u003e®\u003c\/sup\u003e Restorative Treatment Mask delivers an immediate and intense hydrating and conditioning boost. The result? Silky soft hair that’s immediately reinvigorated with health and nourishment. Color-safe, paraben-free, gluten-free, vegan.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Virtue","offers":[{"title":"Full Size 5 oz","offer_id":42356604895255,"sku":"025886","price":70.0,"currency_code":"USD","in_stock":true},{"title":"Travel Size 1.7 oz","offer_id":42356604928023,"sku":"025887","price":36.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/files\/againlowered.png?v=1726612746"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2400\/4439\/collections\/megaMenu-hairCare-treatments.png?v=1734040839","url":"https:\/\/dermavenue.com\/collections\/hair-treatment.oembed?page=4","provider":"dermavenue","version":"1.0","type":"link"}